Communicators to converge live at this year’s PR Summit DC, Mid-Atlantic Marketing Summit & ADWK DC on November 3
The largest conferences for advertising, marketing, public relations and media professionals in the Mid Atlantic are coming together on Thursday, November 3 to create a powerhouse program filled with sessions…
Data shows profound and long-lasting workforce changes
Data reflecting changes in the workforce indicates how profound and long-lasting changes have become – specifically, the remote workforce. San Francisco Mayor London Breed’…
Baltimore advertising icon and founder of RM&D, Hal Donofrio, Dies at 94
Harold C. “Hal” Donofrio Sr., a legendary figure in Baltimore’s advertising industry and founder of Richardson, Myers & Donofrio (RM&D), has…
Ad economy recedes for first time In 16 months, reports MediaPost
The U.S. ad market contracted a modest 0.3% in June, marking the first decline since February 2021, according to a MediaPost analysis…
“New economy” ad sector feeling “biggest pinch” in uncertain economy
The “new economy” advertising sector is the one feeling the biggest pinch from the trend of the general economy. That’s the consensus of…
Library of American Broadcasting, located at University of Maryland, unveils “The Lost Art of Jingle Writing”
The Library of American Broadcasting, “home to a treasure trove of U.S. radio and television history located on the campus of the University…
Dream big and execute even bigger using improv techniques
By Jenny Klump, Senior Brand Strategist, Yes& “So… why ‘Yes&’?” We get this question a lot, and the simple answer is: because…
FTC seeking your input to modernize digital guidelines
The Federal Trade Commission announced earlier this month that it is seeking the public’s input on ways to modernize the agency’s business…
BIA lowers estimate for 2022 U.S. local ad revenue
BIA Advisory Services, Chantilly, VA, has decreased its 2022 U.S. Local Advertising Forecast estimate to $167.4 billion, from its original estimate of…
Newspaper revenues drop by more than half in past two decades as publishers saw a decline in the value of advertising they sold
Newspaper publishers have seen revenues drop by more than half in the past two decades, as the internet disrupts advertising markets that once funded…
The Ad Council and Opportunity@Work call on companies to join new, rapidly expanding collaboration to remove barriers to economic mobility for 50% of U.S. workers
Today, nonprofits Opportunity@Work and the Ad Council announced a new collaborative effort that will inspire employers to remove hiring barriers that block the…
RP3 Agency names Ingrid Vax head of Biz Development
Independent, full-service marketing agency RP3 today named Ingrid Vax, a veteran of the D.C.-area advertising scene, as its new Head of…
Maryland Updates: Schulz for Governor ad buy; imre’s Hughes to Ruder Finn; MGH opens in Hunt Valley; awards for Devaney
The Kelly Schulz for Governor campaign in Maryland announced the launch of a high six-figure media buy in the Baltimore and Washington, D.…
“The State Of Digital Advertising Is (Still) Bad”
“The State Of Digital Advertising Is (Still) Bad,” ran a headline in MediaPost in April. If you’re paying attention, you’re reminded of…
Insights from PSA Directors in Williams Whittle’s 2022 annual survey
By Kelly Callahan-Poe, President, Williams Whittle Every year, we ask PSA Directors across the country what trends they are seeing and what impact…
