Facebook Sues Over $36 Million Ad-Fraud Scheme, Says MediaPost
Facebook has sued four Vietnamese residents “who allegedly perpetrated a $36 million ad fraud scheme that involved taking control of the accounts of users who worked at advertising and marketing…
Updates from Capital One, PenFed and Seven Letter
Capital One, McLean, VA, launched its first national campaign for its digital automotive shopping tool with the help of two of the cast of…
Ad Campaign Launched to Attract Visitors to D.C.
Washington, DC tourism and hospitality partners launched a multi-channel advertising tourism campaign to attract domestic leisure visitors to the nation’s capital. “We…
Google to Support Third-Party Cookies Until End of 2023
The third-party cookie, a linchpin of the ad industry used to serve targeted ads, has received a stay of execution, reports Ad Age.…
U.S. Ad Spending Surged in May
U.S. ad spending continued to rebound in May, according to a new, enriched database from Standard Media Index, reports MediaPost. The data, continues…
Local Television Station Revenues in 2020 Received Big Boost from November Elections
While the pandemic had a big impact on local television revenues in 2020, the November elections ultimately kept the industry in a good position…
A Tribute to Andrew M. Ockershausen: The Man Who Knew Everyone in DC, and Everyone Knew “Andy O”
A memorial service was held on June 4 at the Blessed Sacrament church in Chevy Chase to remember Andrew M. Ockershausen, called “Andy O”…
MDB Wins at 42nd Annual Telly Awards
The Telly Awards has named MDB Communications as a Telly winner in the 42nd Annual Awards for two of MDB’s clients, DC Lottery…
Small Ad Agencies Can Produce Great Work
By Ron Owens Great work. Everybody talks about it, but unless you work in the right kind of advertising agency, it’s hard to…
Coalition Urges Advertisers to Bypass Fox News Upfront
In an open letter to Madison Avenue’s media buyers,“a group of more than 40 media industry watchdogs and public advocacy groups called…
Richmond’s Biggest Celebration of Creative Talent and Work Set for June 3
The Richmond Show is set for Thursday, June 3. The event is the Richmond Ad Club’s annual award ceremony which recognizes “the best…
MGH Buzz Promotes 100% Cicada-Free Zone in Ocean City
Cicadas are re-emerging after their 17 year hiatus, with Maryland as the epicenter of the surge. However, cicadas don’t vacation in Ocean…
Ad Rebound Surges in April
In the second month to report an explicit year-over-year comparison impacted by the COVID-19 ad recession, the U.S. advertising marketplace…
New ANA Study Shows “Most Used” KPIs Are Not “Most Important”
Marketers believe the “most important” KPIs for their media investments are generally not the same as the ones that are “most used,” according to…
Photographer Cade Martin Joins Black Dot Films and National Geographic for Mermaids Campaign
By Cade Martin When we see something that our mind can’t quite reconcile with what we know to be, we wonder “is that…
