Stepping Up
D.C.-based Social Driver appointed Dave Stroup account director for public affairs. circle S studio has been named agency of record for TowneBank Richmond to provide strategic marketing, creative…
Integral Ad Science Acquires Veenome
Fairfax, Va-based Veenome has been acquired by NYC- based Integral Ad Science, a media valuation platform that enables digital buyers and sellers to…
Leigh Freund Named President and CEO of NAI
The Network Advertising Initiative (NAI), which describes itself as the leading non-profit self-regulatory association dedicated to responsible data collection and its use…
Baltimore Buzz: A New President at MGH; idfive Adds Five; New Hires at Media Works
MGH announced the appointment of Jane Goldstrom as president and chief operating officer. In her new role, she will oversee day-to-day agency…
Ads That Empower Women Boost Sales, Reports Adweek
Marketing campaigns that empower women and girls rather than perpetuating stereotypes are proving to be hits with consumers and highly effective at generating sales,…
DC-Based Blue Advertising Divests from Edelman; Edelman’s Relationship with API is Set to End, Reports the Holmes Report
Edelman’s relationship with the DC-based American Petroleum Institute (API) is set to end, reports the Holmes Report. “The world’s largest PR…
Buzz in Baltimore: Margot Amelia Joins Aquarium as CMO; News from Media Works, Planit, MGH, A. Bright Idea and Maroon PR
The National Aquarium has announced the appointment of Margot A. Amelia, left, as senior vice president and chief marketing officer, joining from the Maryland…
AdAge Reports “SNL’s 13 Best Fake Ads as Chosen by Real Ad Execs”
As NBC’s “Saturday Night Live” celebrates its 40 anniversary, AdAge has a story featuring “SNL’s 13 Best Fake Ads as Chosen by…
LMO Advertising Announces New Additions
LMO Advertising, a full-service communications agency in Arlington, Va., with an office in Baltimore, announced four new hires: – Brandon Trautman has been hired…
Under Armour Files Federal Suit Against Skechers for Copying Look and Feel of Ads
Baltimore-based Under Armour filed a federal suit against Skechers, alleging the California-based shoe and apparel company violated copyright protections by copying the…
Reston-Based comScore Strikes Strategic Partnership with WPP-Owned Kantar
Measurement firm comScore announced a strategic partnership with WPP-owned Kantar, “a tie-up intended to improve the companies’ cross-platform audience and ad…
Buzz in Baltimore: Watch Havas Helias; Hires at Ironmark and Mindgrub; Remembering Stan Czajkowski
Havas Creative Group announced that it is re-launching Havas Discovery in Baltimore. With the new brand, to be known as Havas Helia, the…
DC Lottery Launches “Unless I Win the Lottery” Ad Campaign
A humorous new DC Lottery advertising campaign by MDB Communications highlights how lives are impacted when the cliché response “…unless I win the lottery……
Between Downs and Fumbles
The DC ad community/DC Ad Club came together last night to critic the NFL Super Bowl XLIX ads that Capitol Communicator assumes most…
Sage’s Super Bowl 2015 Ads Analysis – Winners and Losers
As the dust settles from a terrific Super Bowl, which saw the Patriot’s eek out a victory over the Seahawks, we want to…
