BRINKdown Episode 5: The Value of Passionate Hires
BRINK is a creative digital agency who believes there is a lot of waste among marketing and communications agencies: waste in time, resources and opportunity. This is why the agency…
Around Town: Vann Graves to lead VCU Brandcenter, Kellen Launches SRA, Bluetext Creates New Abaco Brand
Virginia Commonwealth University has named a Richmond native with more than 25 years of experience at top advertising agencies as the executive director of…
FMG Earns Its Highest Ever Rank in 2018 AMA Gold Report: Top 50 Market Research Firms
Fors Marsh Group (FMG) earned its highest ever rank on the American Marketing Association’s (AMA) 2018 Gold Report: Top 50 Market Research Firms.…
13 Mid-Atlantic Companies Receive 2018 CODiE™ Awards for Business Technology
The Software & Information Industry Association (SIIA), the principal trade association for the software and digital content industries, announced the winners of the 2018…
Around Town: Local Salient CEO Attends London’s Women Entrepreneurs Mission, Edelman Announces Expansion, Glover Launches Ridgely|Walsh
Erin “Mack” Mckelvey, CEO of SalientMG in Columbia Maryland, is the only woman from the U.S. mid-Atlantic region invited to join the…
Innovative 30-foot Touch Wall, Spurs Thousands of Interactions Onsite and Online
VIVA Creative (www.vivacreative.com), a global experiential marketing agency, located in Rockville Maryland, launched an innovative thirty-foot-wide kinetic touch wall that…
Greg Kihlström Named Chair of AAF’s First National Technology Advisory Committee
At ADMERICA 2018, the American Advertising Federation’s Annual National Conference, it was announced that Yes& SVP Digital Greg Kihlström will serve as…
Around Town: Finn Partners Gets Health Practice Accolade, Solomon Joins APCO, Betty&Smith Launches, More…
Jay Solomon, an award-winning journalist and former chief foreign correspondent for the Wall Street Journal, has joined APCO Worldwide as a senior director.…
Privacy Issues Heat Up Tensions Between Apple and Facebook
Chief executive Tim Cook is positioning Apple as the face of “responsible tech.” After taking some verbal shots at Facebook, NBC News reports, Apple…
Hospitality Marketing Course Caters to DC’s Record-Breaking Tourism Rise
In 2017, a record-breaking 20.8 million domestic visitors flocked to the nation’s capital where they spent more than $7.5 billion…
Greater Washington Board of Trade Launches ‘Smart Region Movement’
The Greater Washington Board of Trade (GWBOT) announced its Smart Region Movement to identify, explore, deploy and expand Smart City concepts, technologies and partnerships…
DC’s Quince Imaging Dual Projection Screen to Become Permanent at Capital One Arena
Monumental Sports, the joint-venture firm that owns and operates the Washington D.C. Capitals (NHL) and Wizards (NBA) teams, has just announced that…
Sard Verbinnen Launches DC-Based Public Affairs Practice
Sard Verbinnen & Co. has launched a public affairs practice to provide support to clients dealing with situations that affect reputation and value, such…
Publishers Open Data Toolkits to Advertisers
As publishers grapple with how to best make use of the troves of audience data at their disposal, a growing number are handing brands…
GDPR: Here and Now
In December 2015, the long process of agreeing on legislation to reform the legal framework for ensuring the rights of EU residents to a…
