Trilliad, a Growth Service Provider based in Annapolis, acquires Sercante, a Salesforce Marketing Cloud and Pardot consulting firm in Roswell, GA
Annapolis-based Trilliad, a Growth Service Provider (GSP), acquired Sercante, a Salesforce Marketing Cloud and Pardot consulting firm based in Roswell, GA. This acquisition, states a release, supports Trilliad’s…
B2B MarCom Summit set for Thursday
The D.C. region’s B2B marketing and communications community will convene Thursday at the Carahsoft Conference Center in Reston, VA. Forty-plus subject…
Greg Kihlström to share how to fuel B2B marketing with meaningful personalization at B2B MarCom Summit on May 23
By Debra Silimeo One of the most respected – and prolific – experts on marketing and branding, Greg Kihlström, tells Capitol Communicator that he wants you…
McDonald’s to spend “hundreds of millions of dollars” to upgrade digital marketing capabilities
McDonald’s is planning to invest “hundreds of millions of dollars” to upgrade its digital marketing capabilities over the coming years as the major…
New edition of best-selling customer data platform guide provides expanded insights from industry leaders
As the marketing world moves increasingly towards the need for greater first-party data solutions to power personalization and mitigate effects from third-party…
B2B MarCom Summit, May 23, to showcase communications and marketing leaders locally, nationally and internationally
By Debra Silimeo Dealing with a merger or acquisition? Navigating challenges in cybersecurity? Improving your social media ROI? Speakers at the B2BMarCom Summit, May…
AI use by businesses is small but growing rapidly, including marketing tasks, led by IT sector and firms in Colorado and D.C., reports Yahoo Finance
The rate of businesses in the U.S. using AI is still relatively small but growing rapidly, states Yahoo Finance, with firms in information…
B2B MarCom Summit speakers and agenda announced
The B2B MarCom Summit is a month away and we are pleased to announce the first set of speakers and agenda. The B2B MarCom…
Congress considers limiting marketers ability to target people online
Broadcasters and digital publishers may be onboard with a privacy proposal that would limit the ability of marketers to target people online, but, reports…
Penn State honors T.J. Brightman; Baltimore County launches destination campaign; Incite lands AROS; Sage adds Michelle McNickle
Incite Creative in Baltimore has been engaged by AROS Consulting, LLC, an accounting firm serving the Baltimore/DC region. “We are thrilled to be…
CMOs should prioritize the U.S. Hispanic market or “kiss your careers goodbye,” states Hispanic Marketing Council
The Hispanic Marketing Council (HMC), based in Fairfax, Va, launched a campaign calling on the advertising and marketing industries to “Stop Latino Coating.” The…
Ceres Talent, Reston, Virginia, and hrQ, Pensacola, Florida, join together as Landrum Talent Solutions
Landrum announced that its two talent acquisition firms – Ceres Talent, Reston, Virginia, and hrQ, Pensacola, Florida – are coming together as Landrum Talent Solutions. According…
Veteran journalist Cheryl Costello launches video storytelling business; ANA•LITK announces new leadership team under CEO Jennifer Ferraro Randolph
Longtime multimedia journalist Cheryl Costello announced the launch of her new video production company, CosTELLo YOUR STORY. With more than two decades of experience…
We love a five-star review, but did you know online reviews matter for SEO?
By Red Thinking You know online reviews are critical to your business’ success, not just because they show prospects that customers are singing your…
B2B MarCom Summit set for May 23
Capitol Communicator announced that it will hold the region’s first business-to-business conference on Thursday, May 23, at the Carahsoft Conference and…
