Turner Broadcasting Looking to Air Longer Ads
Turner Broadcasting, whose cable channels include TNT, TBS, CNN and Cartoon Network, is looking to move away from 15- and 30-second ad spots, in favor of longer commercials. Think…
TV Nightly Network Newscasts Viewership Growing
At a time when you can watch presidential news conferences on your phone and see the latest developments in Iraq pop up in your…
Politics Trumped Sports on Cable in 2015, States POLITICO
For cable news, 2015 was big. In fact, it was huge, reports POLITICO, which added, and it was all thanks to the 2016 presidential…
Time Shifting and Other Hot TV Trends in 2015
Sports—particularly football—dominated viewers’ TVs in 2015. In fact, reports nielsen, eight out of 10 of 2015’s top-10 telecasts—as well…
WNEW Radio Shifts From All News to Bloomberg Business
WNEW all-news radio that was on FM 99.1, has now been taken over by Bloomberg and now will focus on business and…
Pay TV “Cord Cutting” On the Rise
There are a lot of indications of the rise in cord cutting, or getting rid of pay TV to rely on the internet for…
Some Advertisers “Who Fled to Digital are Returning to TV”, Reports Media Life
Over the past year, some advertisers pulled back on their television budgets to funnel money into digital, reports Media Life magazine, and that led…
A Sign of the Times: WAMU Radio Ends Traffic Reports
WAMU radio in D.C. is dropping morning rush-hour traffic reports to focus on news tied to transportation issues and major transportation events.…
Layoffs Hit WTOP, D.C.’s Perennial Top-Rated Radio Station
WTOP and its sibling station, WFED, laid off four employees, according to Washingtonian, which added that General Manager Joel Oxley told staffers it also…
New NewsON App Provides Consumers in Most of U.S. Access to Live and On-Demand Local TV Newscasts
NewsON, a provider of local news nationwide, announced the launch of the NewsON app, a new service that provides consumers access to live and…
People Watch as Much TV as Ever, States Media Life Magazine
People are watching as much TV as ever, they’re just watching it in different ways, reports Media Life Magazine. The Media Life article,…
Sun Columnist Dan Rodricks Switches from WYPR to Podcasts
Dan Rodricks, columnist for the Baltimore Sun and former host of the “Midday with Dan Rodricks” show on WYPR, has switched to podcasting for…
MPT Names Tom Williams Managing Director of Communications
Maryland Public Television (MPT) in Owings Mills named Tom Williams, APR, its managing director of communications. In this newly-created position, Williams oversees the…
Online Advertising, Led by Google and Facebook, Will Surpass Spending on TV Ads by 2017, States New Report
For years, TV executives and industry analysts had scoffed at predictions of doom. But now, with declining ratings and ad revenue, they are in…
21st Century Fox Expands Venture with National Geographic to Cover All National Geographic Society’s Media Properties
21st Century Fox, which has had a joint venture with National Geographic’s TV channels for almost two decades, is expanding that partnership to…
