IAB slams proposal to end data-driven ads
The Interactive Advertising Bureau (IAB) slammed the “Banning Surveillance Advertising Act,” a bill that would effectively eliminate internet advertising in the United States, jeopardizing, state IAB, an estimated 17 million…
D.C. Lottery advertising and marketing contract worth nearly $70 million officially awarded to team led by Taoti Creative
A D.C. Lottery advertising and marketing contract worth nearly $70 million has officially been awarded to a team led by Taoti Creative after…
2022 and COVID may be time when government seeks to prioritize “positive citizen experiences”
By Andy Blenkle While COVID’s wake has created harm for citizens and the economy, I believe the pandemic’s overall effects have been…
Taoti Creative Tells WBJ It Won $70 Million D.C. Lottery Contract “Fair and Square”
The winning bidder for a nearly $70 million D.C. Lottery contract is breaking its silence as scrutiny of the award intensifies, arguing that…
D.C. Lawmakers Pause on Awarding Disputed D.C. Lottery Ad Contract, Reports WBJ
Several D.C. lawmakers want to press pause on the award of a nearly $70 million advertising contract from the D.C. Lottery that…
Fight Brewing Over $70 Million D.C. Lottery Ad Contract, Reports WBJ
MDB Communications CEO Cary Hatch claims the D.C. Lottery improperly passed over her firm in awarding an advertising contract to another team, states…
Peace Corps Selects Crosby as Integrated Marketing Agency of Record for Five-Year Contract
Crosby Marketing Communications has won a five-year blanket purchase agreement with an estimated amount of $20 million to provide brand strategy and integrated…
GovExec and GAIN “Upping your Game” in Government Marketing
GAIN Conference is a One-Stop Shop for Marketing This year has been one of consolidation in the government marketing arena and contractors who…
Fors Marsh Group Awarded Second Contract Supporting National COVID-19 Vaccine Awareness Campaign
The U.S. Department of Health and Human Services’ Social Marketing Campaign Aims to Educate the Public and Boost Vaccination Rates Fors Marsh Group…
Crosby Wins $12 Million U.S. Preventive Services Task Force Communications Contract
Crosby Marketing Communications won a second consecutive five-year contract with the Agency for Healthcare Research and Quality (AHRQ) to provide strategic communications services…
GAIN Conference Focusing on Level Set for Government Marketing
“It’s all about the Marketer” This year’s GAIN Conference will help government marketers at every level of their career path. With a…
GovExec Acquires Government Marketing University
GovExec, an information services company for government leaders and contractors, acquired Government Marketing University, (GMarkU) a training, skills development and career growth community platform…
Ogilvy Appoints Bob Poulin to Lead its Government Practice in D.C.
Ogilvy announced that Bob Poulin is joining its D.C. office to lead the agency’s Government Practice as Managing Director and Chief Growth…
USDA Leads Creation of Hyperlocal Media Search Tool for Emergency News Alerts
The U.S. Department of Agriculture is announcing the availability of a free media search tool that allows government agencies to quickly create media…
Lawsuit Claims DDB Chicago “Exploited” a Minority-Owned Agency in Winning $4 Billion Army Contract
DDB Chicago “exploited” a minority-owned agency in a “classic bait and switch” in its successful effort to win a $4 billion U.S.…
