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Communications

Color is a Key Attribute of a Successful Logo
Communications

Tech.Co recently shared an analysis by Udemy, where they dissected the key attributes of successful logos. According to Tech.Co (formerly Tech Cocktail), “one thing they discovered is that…

Guest ColumnistSep 4, 2015
Agency

GYMR Public Relations, in D.C. announced that Mike Warner has been promoted to senior vice president;  Amy Martin Vogt has been promoted to…

Guest ColumnistSep 4, 2015
D.C.-Area Updates: GYMR, DPR Group and Andy Fernandez
Agency

Stanton Communications promoted Lori Russo to the position of president of the firm.  Formerly managing director, Russo joined Stanton Communications in 1999 at the…

Guest ColumnistSep 3, 2015
Lori Russo Named President of Stanton Communications
Communications

“GOOGLE HAS BECOME so much more than than a white webpage with a text box. We interact with Search, Maps, Android, Gmail, and a…

Guest ColumnistSep 2, 2015
Google’s New Logo Trying to Make Company Look Friendly, States WIRED
Advertising

The next version of Apple’s mobile-operating system, due out as early as next month, will let users install apps that prevent ads…

Guest ColumnistAug 31, 2015
Apple Apps to Make it Easier to Block iPhone and iPad Ads
Communications

David Wickenden, formerly with FleishmanHillard’s D.C. office, moves to D.C.-based AARP to lead corporate strategy in a new department, “Enterprise…

Guest ColumnistAug 24, 2015
D.C.-Area People in the Spotlight: David Wickenden, Dawn Van Dyke and Harold Jackson III
Digital

Facebook remains the most popular social media site among online adults in the United States, but its user growth has largely plateaued since 2012,…

Guest ColumnistAug 23, 2015
Facebook User Growth “Largely Plateaued”, States New Report
Communications

“Donald Trump’s surprisingly durable campaign for the 2016 Republican presidential nomination continues to be ratings rocket fuel for TV news,” reports the Los…

Guest ColumnistAug 21, 2015
Trump’s Campaign is “Ratings Rocket Fuel for TV News,” States LA Times
Marketing

Virginia Tourism Corp. will air about 500 commercials touting the commonwealth during September’s UCI Road World Championships as part of $2 million sponsorship…

Guest ColumnistAug 19, 2015
Virginia to Air About 500 Commercials Touting the Commonwealth During Upcoming UCI Road World Championship
Marketing

Destination DC will revitalize its marketing campaign, DC Cool, by focusing on millennial travelers and user-generated content with an increased emphasis on social…

Guest ColumnistAug 19, 2015
Destination DC to Revitalize its Marketing Campaign, DC Cool
Agency

Adobe is pioneering experiences in the digital communication sphere with its newly launched Digital Publishing Solution (DPS 2015), which is the next generation of…

Capitol CommunicatorAug 17, 2015
Fueling Smart Design: How ExxonMobil Transformed Its Recruitment App With Bates Creative
Communications

WTOP radio has helped a listener utilize a commercial to help pop the question to his girlfriend. According to the D.C-based station,…

Guest ColumnistAug 16, 2015
WTOP Ad Aimed at Audience of One
Communications

Bethesda-based Marriott International appointed Tricia Primrose its Global Chief Communications & Public Affairs Officer. Primrose joins Marriott from Rational 360, a strategic public…

Guest ColumnistAug 14, 2015
Marriott International Appoints Tricia Primrose its Global Chief Communications & Public Affairs Officer
Media

The Baltimore Sun Media Group will stop publishing its free weekly tabloid newspaper “b” at the end of August. According to a report in…

Jeffrey DavisAug 12, 2015
Sun to Stop Publishing “b”
B to B

A scheme to hack into three news wire services to steal yet-to-be released corporate news releases went on for years, reported The…

Guest ColumnistAug 12, 2015
Hackers Hit Three News Wire Services
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