January 6 Exposed Problems that will Impact Ad Industry for Years, States 4As
By Alison Pepper The election highlighted what many Americans already understood: we are a deeply divided nation, and that’s not changing anytime soon. Wednesday, January 6th broke cold and…
Communicators Comment on Biden-Harris Administration
Inauguration Day Sunrise Photo by Geoff Livingston Capitol Communicator heard from a number of communicators who provided their thoughts about the new administration. Here’…
Beginning of a New Era
By Paul Duning, publisher of Capitol Communicator I live in the District and frequently walk or bike around the sites we all take for…
U.S. in “Era of Information Bankruptcy,” Says 2021 Edelman Trust Barometer
Richard Edelman says the U.S. is living in an “era of information bankruptcy” as leaders lie to the public, which views media outlets…
Contemplating a Fresh Start in 2021?
By Laura Evans Manatos A photo I keep on my iPhone reminds me of how miserable I was. It shows me in a TV…
For Communicators, 2021 Brings More Questions than Answers
By Phil Rabin, Capitol Communicator editor As we enter a new year, normally, there is a sense of excitement and anticipation that the celebrations…
PR, Content, Talent and Social Media Trends for 2021
By Jeffrey A. Davis, APR Capitol Communicator Regional Editor If 2020 has taught us anything, it’s that we have no idea what’s…
RP3 Agency’s Predictions for 2021
By Beth Johnson, RP3 Agency There is one thing we can all agree on this past year — it kept us on our toes. The…
Survey Offers Consumer Insights Regarding Ad Placements
Approximately one of three web users say companies shouldn’t advertise next to news articles about COVID-19 deaths, as well as articles about…
Home For The Holidays?
By Richard Coad, Chief Creative Officer, MDB Communications “Home For The Holidays” has a whole new meaning this year. Yes, most of us will…
BIA’s U.S. Local Advertising Forecast for 2021 Reveals Growth Across Media, Even Without Political Advertising
In its newly released U.S. Local Advertising Forecast 2021, BIA Advisory Services, based in Chantilly, VA, estimates total local advertising revenue across all…
Matt Smith, SmithGifford, Predicts Life will be “Different” in 2021
For the record, I can’t even predict what I am going to have for dinner tonight. But for 2021? I predict 2021 will…
2021 Predictions From Josh Golden, SVP, Senior Creative Director, Yes& Agency
Josh Golden, SVP, Senior Creative Director, Yes& Agency, predicts we will see the following in 2021: THE GOVERNMENT BRAND Government agencies will continue…
Could 2021 Be a Year of Opportunity, Renewed Purpose and Reinvigoration?
By Cary Hatch, CEO, MDB Communications The 2020 drumbeat of disruption is hopefully behind us now. It appears that the coming year could very…
Pandemic is “True Game Changer” in Terms of Media Consumption Habits and Purchasing Behavior, States New Report
GroupM is reporting an “unprecedented drop in consumer confidence” due to financial worries related to the pandemic in a new report on changing consumer…
