Secrets Revealed: How the CIA Manages Social Media
Communicators balancing the complexities and demands of social media accounts learned how the Central Intelligence Agency manages its social media presence despite the restrictions and with a mix of humor…
Accessible Websites — They’re a Necessity
Many people have a vague notion of what “accessibility” means and how it applies to online communications. The government has set the standard for…
Media Update: Advertising to See Largest Increase in Spending in Six Years, Reports Ad Age
Magna expects 2016 to see the largest increase in United States ad spending in six years, reports Ad Age, which added that the IPG…
Cord Cutting Impacts Some Cable Networks More than Others
New data from Deutsche Bank shows that one network has lost more subscribers than any other from cord cutting. That’s The Weather Channel,…
McDonald’s Links Agency Compensation to Performance
McDonald’s, the largest chain of fast-food hamburger restaurants in the world, recently selected Omnicom “as the lucky winner of all its U.…
Motion Branding
By Don Schaaf As Ferris Bueller famously said, “Life moves pretty fast.” I have been blessed with an advertising and branding career that has…
Gallup Reports Trust in Media at All-Time Low
Journalists have taken fire from candidates and their surrogates this year as the election approaches, and some of that criticism seems to have stuck,…
Photographer Cade Martin Meets “Creative Inspiration” William Eggleston
Award-winning photographer Cade Martin, who photographs Capitol Communicator’s “up close and personal” profiles, was in Memphis recently with time to kill and…
Volunteers Needed for “A Celebration of Service”, Set for 9/11 and 9/12 in D.C.
To commemorate the 15th anniversary of September 11th and bring generations together to help combat poverty, AARP Foundation is working with the Corporation for…
Digital Takes Toll of CMOs Concludes New Study
A study published by Russell Reynolds Associates shows that CMO turnover is higher than ever. According to Ad Age, “in some industries, the trend…
Are You Live Streaming to Tell Your PR Story Real Time?
By Tracy Imm Did you know that people spend three times longer on Facebook Live than other items in their Facebook news feed? Facebook…
“Troubling Truths About Native Advertising”, Reported by Media Life
“Savvy media people have always been a little wary of native advertising”, reports Media Life. The Media Life article, in part, added: “It’s…
WordPress 4.6 Update: What You Need To Know
WordPress Version 4.6, nicknamed “Pepper” in honor of jazz baritone saxophonist Pepper Adams, was unveiled four months after the previous update: WP 4.…
WhatsApp to Give User Information to Facebook for Targeted Ads
Facebook is being accused of backtracking on its pledge not to use the data of the 1 billion users of the WhatsApp messaging app…
Olympic Athletes Score Big TV Results For Home Markets, Including DC, States MediaPost
Local TV market Olympic programming, including WRC-TV in Washington, DC, posted sharp gains — with hometown Olympic athletes grabbing even better results for their…
