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Marketing

Toyota Stops Donations to Some Lawmakers Following Pressure from The Lincoln Project
Marketing

Toyota is halting donations to lawmakers who voted against certifying President Joe Biden’s 2020 election win in January, reports MarketingDaily. According to the report, the decision “to reverse its…

Capitol CommunicatorJul 12, 2021
Marketing

Top crypto exchanges plan to spend millions on marketing in the coming months as they try to reach the mainstream, offering a welcome trickle…

Capitol CommunicatorJun 30, 2021
Ads for Cryptocurrency Coming Soon from The Martin Agency
Marketing

By Robert Whittle, Chairman and CEO, Williams Whittle The class of 2020 had it rough. Instead of walking across the stage to receive their…

SponsoredJun 16, 2021
Passing the Torch: Introducing the Two Marketing Moms Podcast
Marketing

Baltimore’s Unconquered has launched UNCHARTED, a marketing incubator series that connects nonprofits with marketing professionals and select students to help solve their toughest…

Jeffrey DavisJun 14, 2021
Unconquered Launches Nonprofit Incubator Program
PR

Former PRSA Maryland President Lisa Brusio Coster has joined Pennsylvania-based boutique branding and communications agency Gavin as public relations director. According to a…

Jeffrey DavisJun 7, 2021
Brusio Coster to Gavin as PR Director; New Hires at Atkinson Strategic Communications, Alex Brown Realty and MD MEP
Marketing

The American Marketing Association Baltimore Chapter announced the winners of its annual MX Awards on May 20 during the chapter’s second virtual event.…

Jeffrey DavisMay 21, 2021
Devaney and Carroll Hospital; Constellation and Weber Shandwick Among Top Winners at AMA Baltimore MX Awards
Advertising

Baltimore’s TBC recently helped Erickson Living unveil their re-brand as Erickson Senior Living. The new logo and branding is part of a…

Jeffrey DavisMay 9, 2021
Baltimore News from TBC, Erickson Senior Living, St. John Properties, Warschawski, Harvey and SECU
Marketing

You may be familiar with the adage, “Don’t ask someone to marry you on the first date.” We throw that around often when…

Andy Locke, Response LabsApr 20, 2021
How To Date Your Customers: Building Meaningful Relationships Through Personalization
Advertising

The collective partnership of Marketing for Change, a research and creative agency anchored in behavioral science, The Abbi Agency, and Ericka Aviles Consulting has…

Guest ColumnistApr 13, 2021
Marketing for Change Partners with The Abbi Agency and Ericka Aviles Consulting to Execute $3.2M Health Insurance Exchange Contract
Marketing

U.S. marketers had a rough time in 2020, judging by a new study from Sitecore, reports MediaPost. Of more than 400 marketers polled,…

Capitol CommunicatorApr 4, 2021
Majority of Marketers Wanted to Quit in 2020 Says Survey
Marketing

Baltimore’s DuClaw Brewing Company, Squatty Potty and the Colon Cancer Foundation, along with help from online craft beer marketplace CraftShack, at-home testing…

Jeffrey DavisApr 4, 2021
Glitter Beer Raises Nearly $20,000 to Fight Colon Cancer
Marketing

The ANA has launched an awards program honoring in-house marketing teams that will recognize and celebrate the impact their work has on their…

Capitol CommunicatorMar 30, 2021
ANA Launches Awards Program to Honor In-House Marketing Teams
PR

The Maryland chapter of PRSA is launching a community service initiative for Maryland-based PR pros to share their expertise and help empower local…

Jeffrey DavisMar 28, 2021
PRSA Maryland Announces “PRSA MD Gives Back” to Support Local Nonprofits Affected by the Coronavirus
Marketing

The Culture Marketing Council: The Voice of Hispanic Marketing is “sharpening its focus, re-invigorating its advocacy for Hispanic marketing, and rebranding as the…

Capitol CommunicatorMar 18, 2021
The Culture Marketing Council: The Voice of Hispanic Marketing Rebrands as Hispanic Marketing Council
Marketing

By Professor Michel Wedel The economic and psychological impact that the pandemic has had on brands and marketing in the beginning of 2021 will…

Guest ColumnistMar 10, 2021
Branding and Marketing Outlook for 2021
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