IAB slams proposal to end data-driven ads
The Interactive Advertising Bureau (IAB) slammed the “Banning Surveillance Advertising Act,” a bill that would effectively eliminate internet advertising in the United States, jeopardizing, state IAB, an estimated 17 million…
GEICO Spot Named Adweek’s Best Ad of 2021
GEICO, based in Chevy Chase, MD, and The Martin Agency in Richmond created an award-winning spot featuring Tag Team, a hip hop/pop…
Maryland Communicators Make Leap to New Positions to Close Out Year
With 2021 declared the year of the great resignation, a number of Maryland communicators have made the leap to new positions: Devaney & Associates…
Baltimore Creative Leader Chris Beutler Dies; Renegade: “He Made Everyone Around Him Better”
Chris Beutler passed away Saturday, Dec. 19 following his battle with ALS. He was 54. Well known and admired in Baltimore creative and music…
Ad Agency Creates Limited Edition NFTs to Benefit Ocean Conservation
Baltimore consumer experience and creative agency Harvey has released a series of limited-edition non-fungible tokens (NFTs) to support the National Aquarium’s…
Milwaukee Agency BVK Selected for Ocean City Account
Following a national account review that started in June, the Town of Ocean City has selected BVK of Milwaukee as its agency of record.…
More than a Third of U.S. Ad Execs Plan to Leave Within Two Years, Finds Survey
More than a third of U.S. ad executives plan to leave their current jobs within the next two years, reports MediaPost, “and many…
Survey Finds 50 Percent of Marketers Feature LGBTQ+ Casting in Ads
Half of the marketers responding to an ANA survey indicated that they ran ads in the past year featuring identifiable LGBTQ+ casting. The report,…
Maryland News: Ocean City Agency Search Update; Abel Adds Three Clients; TBC Named Top Workplace; W Ventures Update
Ocean City Council members were given presentations from three ad agencies in a closed door session on how the agencies plan to market and…
Over 200 Newspapers Suing Facebook and Google for “Crippling their Businesses,” Reports NY Post
More than 200 newspapers are suing Facebook and Google, alleging that the tech titans have unfairly manipulated the advertising market, siphoning away their revenue…
Annapolis Agency Liquified Creative Adds Graphic Designer and Production Artist to Team
Liquified Creative, an award-winning integrated advertising agency based in Annapolis, announced the hire of Kendall Brandt as graphic designer and Hollis Glick as…
New Ownership for One of Baltimore’s Oldest Ad Agencies
Kathy Harvey, the founder of advertising agency Harvey, has sold her firm to Chief Creative Officer and Managing Director Matt McDermott for an undisclosed…
Ad Industry Projected to Expand at “Fastest Rate Ever”
The U.S. and worldwide ad economies are now projected to expand at their fastest rate ever, according to a consensus, as well as…
New study shows how brands allocate their marketing budgets
A new study by social advertising intelligence platform BrandTotal offers insights into the ways that top established or incumbent brands and their competition are…
Clapp 360 Rebrands as C360
Baltimore-based agency Clapp 360 today announced its name change to C360 as part of a rebrand to convey its full range of communications…
