Marketing/Advertising Industry More Diverse than Ever, States New Study
The overall ethnic skew of employees in the marketing/advertising industry is more diverse than ever, according to a new study by the ANA and the ANA’s Alliance for…
University of Maryland’s Jordan Landsman Awarded 2021 McDermott Social Impact Scholarship
The American Advertising Federation of Baltimore (AAFB) announced the winners of multiple scholarships, including the Matt & Wendy McDermott Social Impact Scholarship. Started in…
AAF Baltimore Launches Member Forum to Discuss Implications of Maryland Digital Advertising Tax
The American Advertising Federation (AAF) of Baltimore has created an online forum for finance professionals who specialize within the advertising industry to share their…
Advertising to Young Children is Misleading and Unfair, States National Financial Educators Council
Advertisers in the US spend more than $4 billion every year marketing products to children, states a report from the National Financial Educators Council.…
Meta to Eliminate Some Advertiser Targeting on Facebook, Instagram and Messenger
Meta, the parent company of social media platform Facebook, plans to eliminate advertisers’ targeting of people with promotions based on their interactions with content…
Makeda Loney, Copywriter at The Martin Agency, in List of 50 Rising Stars Revolutionizing Advertising
Makeda Loney, copywriter at The Martin Agency in Richmond, is included in Insider’s list of 50 rising stars of Madison Avenue who are…
Washington Post Releases First National Brand Campaign
The Washington Post released its first national brand campaign which, states a release, showcases “the modern-day global news organization and the relevance of…
Digital Ads Catapulted Quarterly Revenue 41% at Google’s Parent Company
Alphabet posted its highest quarterly revenue increase in more than a decade, as businesses jumped online and poured money into digital ads to meet…
Remembering Phyliss Robinson, 1921- 2010, Female Trailblazer in Advertising
October is the 100th anniversary of the birth of Phyllis Kenner Robinson, “the first lady of Madison Avenue’s creative revolution,” as she was…
Over 70 Speakers to Converge for 25 Sessions on November 10, Live
The Mid-Atlantic Marketing Summit and the PR Summit DC will be by far the most comprehensive gathering of advertising, marketing, public relations and…
“Advertising No Longer The Least-Trusted Profession, But Not By Much,” Reports MediaPost
Advertising is no longer the least-trusted profession in the world, but it still ranks near the bottom, according to an annual study conducted…
Mobile Advertising Expected to Surpass Direct Mail in 2022
BIA Advisory Services forecasts that in 2022 mobile advertising spending, for the first time, will surpass direct mail as the top media advertising platform.…
Google Bans Ads Denying Climate Change
Google is banning ads that promote climate change denialism, reports AdAge. The update will affect YouTube creators, Google advertisers and online publishers. The rule…
AAF Baltimore Launches Member Forum to Discuss Implications of Maryland Digital Advertising Tax
The American Advertising Federation (AAF) of Baltimore has created an online forum for finance professionals who specialize within the advertising industry to share their…
Remembering Baltimore Advertising Icon Herb Fried, 93
Baltimore advertising icon Herb Fried of W.B. Doner died in Florida at age 93. Compared in recent years to Roger Sterling of the…
