Seasoned communicators hold the promise of making “a substantial impact in the boardroom,” writes Cary Hatch in the Washington Business Journal
Against a backdrop of “challenges and mandates, seasoned communicators hold the promise of making a substantial impact in the boardroom, despite currently occupying only a minuscule fraction of all board…
A new, improved website identity for AMA Baltimore
The American Marketing Association Baltimore Chapter (AMA Baltimore) announced the launch of a new, improved website identity to provide a better user experience for…
Longtime JHU communications leader Catherine Pierre dies at 53
Catherine Pierre, director of communications for the Johns Hopkins SNF Agora Institute and longtime communications professional within the university and several Baltimore institutions, died…
Perfect your email signup form with these best practices
By Tim Hart, Response Labs Email signups are a mainstay of any business. It means that businesses can reach their customers on a 1-…
The seven habits of highly effective content strategists
To connect with audiences in crowded (and increasingly noisy) markets, professionals rely on strategic custom content By John Pulley, Yes& Being heard above…
An Anvil for GCAAR’s “The Office” parody video, Flywheel Digital adds Allysun Lundy as SVP Media
During its annual awards event in New York City last month, the Public Relations Society of America (PRSA) recognized the Greater Capital Area Association…
Aaron Guiterman joins BCW as Executive Vice President, Market Leader, Washington, D.C.
BCW announced that Aaron Guiterman has joined the agency as Executive Vice President, Market Leader, Washington, D.C., effective June 26. Guiterman will be…
Richard Levick, Levick Strategic Communications, dies at 65
Richard Levick a highly accomplished communications professional and legal expert serving as Chairman and CEO of Levick Strategic Communications, specializing in FIXING THE IMPOSSIBLE,…
Advertising & public relations: A dynamic duo
By Ron Owens Advertising and public relations are gradually ending their rivalry in the marketing communications family and joining hands. The key pressures which…
idfive announces diversity and equity growth strategy; Kapowza’s Sean Sutherland among seven new hires
With new certifications and new hires in place, Baltimore-based integrated marketing agency idfive has announced plans to pursue large-scale government and non-…
M&M’s pulls ‘spokescandies’ amid “right-wing criticism,” reports CNBC
Candy-maker Mars, headquartered in McLean, VA, said it is replacing its M&Ms “spokescandies” with actress Maya Rudolph after facing “right-wing…
Americans are listening to podcasts more frequently since the start of the pandemic, finds new survey
One in three Americans responding to a survey say they are listening to podcasts more frequently since the start of the pandemic nearly three…
The C-360 Agency taps Matthew King as social media strategist
The C-360 Agency, a full-service integrated communications agency specializing in marketing strategy, public relations, social media, digital strategy and paid advertising, announced…
How to Write a Communications Plan using Mighty Citizen’s Annual Communications Plan Template
By Brianna Martin, Mighty Citizen The last few years have been rough. You’ve been weathering the storm for years now with no idea…
FDA selects Hager Sharp for food and safety and nutrition communications program
The U.S. Food and Drug Administration (FDA) Center for Food Safety and Applied Nutrition (CFSAN) has re-engaged Hager Sharp to provide public…
