Z-Burger Under Fire for Tweet that Juxtaposed Photo of Murdered American Journalist With Image of a Hamburger
DC-based chain Z-Burger has been criticized for a tweet that juxtaposed a photo of murdered American journalist James Foley awaiting execution by ISIS in 2014 with an image…
Age is Next Issue for Advertisers to Address
Following Procter & Gamble’s Marc Pritchard’s recent prediction that age will be the next issue on the agenda for advertisers to address…
Google Gives Advertisers More Data to Help Them Make Better Marketing Decisions
After years of holding the data close to its vest, Google has begun to give advertisers more data to help them make better decisions…
Army Wasted Millions on Marketing, Reports Adweek
The U.S. Army wasted tens of millions of dollars on marketing programs that failed to demonstrate significant returns in fiscal year 2016, according…
Gannett Closes Acquisition of WordStream
Gannett Co., Inc., based in McLean, Va, closed its acquisition of WordStream, Inc., a provider of cloud-based software-as-a-service (SaaS) solutions…
What Health Care Marketers Can Learn by Looking at Other Industries
By Jeb Emami At the Hospital Marketing National Conference in Atlanta in June, ReviveHealth EVP Chris Bevolo spoke about how the health care industry…
The Marketing Game with Josh Golden | Episode 1: Robb Lee, ASAE
Yes& has partnered with Capitol Communicator to create “The Marketing Game” video series. In The Marketing Game, Yes& challenges the D.C.…
Diversity, Data, Privacy, Changing Skillsets, Top of Mind at Cannes Marketing Session
Purpose-driven marketing and diversity emerged as key themes at the Cannes Lions festival this week during a panel presented by the Economist magazine.…
Crosby Wins Four Awards in Healthcare Marketing Competitions
Crosby Marketing Communications, one of the nation’s leading independent communications firms, racked up four wins in two healthcare marketing competitions, the 2018 Aster…
Facebook Brings Digital Training to Baltimore November 12-14
Facebook plans to bring a free digital training program to Baltimore this fall, reported Technical.ly. According to an announcement by the social giant,…
Pinterest Adds Creative Marketing Partners
Pinterest announced a new kind of Pinterest Marketing Partner that will make it easier and more efficient for brands to create great Pins. Their…
Pride and the Evolution of LGBTQ Marketing
With Pride festivals and parades all around the world, June is a time for LGBTQ and allied people to celebrate community. For savvy marketers,…
FMG Earns Its Highest Ever Rank in 2018 AMA Gold Report: Top 50 Market Research Firms
Fors Marsh Group (FMG) earned its highest ever rank on the American Marketing Association’s (AMA) 2018 Gold Report: Top 50 Market Research Firms.…
BRANDS in #ALLCAPS
Love is in the air in the #DMV! Yes, nothing brings people together more than a championship sports team. This was on full display…
National 4-H Council’s Artis Stevens Named Nonprofit Marketer of the Year
The American Marketing Association (AMA) and the American Marketing Association Foundation (AMAF), named Artis Stevens, Senior Vice President and Chief Marketing Officer, National 4-…
