Get Smarter About Marketing Technologies at MarTech Magnified on January 27
According to new December 2016 Walker Sands research, 78% of marketers say understanding marketing technologies is crucial to career advancement. At the same time,
Advertisers Take Note: The NFL is “Extremely Aggressive” in Protecting the Super Bowl Trademark and Logo
In addition to the monies it receives annually for the right to broadcast the Super Bowl, the NFL receives more than $1 billion in
MetLife Stadium Selects Real Magnet’s Marketing Automation Platform to Power its Email and Social Marketing Programs
Real Magnet, a leading provider of email and marketing automation solutions, announced that MetLife Stadium which, stated Real Magnet, is the number one stadium
Fox to Insert Local TV Ads In Super Bowl Live Streaming, Reports MediaPost
For the first time since TV networks have been simultaneously streaming the Super Bowl along with their traditional linear airing of the game, a
New President Generates New Government Relations Firms in D.C.
Gotham Government Relations, a lobbying and public relations firm with an office in Garden City, Long Island, is opening an office in Washington, D.
Surefire Social Adds Atlanta-Based Franchise Marketing Company Promio
Surefire Social, based in Tysons, VA, purchased Atlanta-based franchise marketing company Promio. The acquisition, said a release, preceded a rebranding as Surefire Local,
Washington Post Expands Video Team
The Washington Post announced it will significantly expand its video team with the addition of 30 positions. With a full staff of more than
D.C.-Area Agency Updates
LMO, a full-service marketing communications agency, announced that it secured a one-year extension contract with the United States Coast Guard. LMO has
WTOP Pulls Paid Ad from Susan B. Anthony List
On January 12, 2017, after receiving several complaints, WTOP pulled a paid radio advertisement from the Susan B. Anthony List regarding taxpayer funding of
Frances Reimers Launches Firestater
Frances Reimers announced the formation of a new, Alexandria-based consultancy to be known as Firestarter. Firestarter will offer one-on-one consulting, training
Chase Communications Acquired by LEVICK
Chase Communications, a boutique public relations and marketing communications firm co-headquartered in San Francisco and Washington, D.C., with additional representation in Chicago,
John Quinn Launches Quinntessential Media
After a three-year tenure as Director of Advertising and Promotions at ABC Radio (WRQX) followed by a 20-year run at ABC 7
Facebook Journalism Project to Work With News Organizations on New Ways to Present Stories
Facebook is launching its own journalism project, continuing its efforts to change the way media organizations work with the social network. The move could
TV Update: Longtime Anchor Maureen Bunyan Leaving WJLA-TV, Joining Growing Number “Ousted” by Sinclair
TV station owner Sinclair Broadcast Group has decided not to extend WJLA news anchor Maureen Bunyan’s contract, signaling what could be the end
“The Axe Fell Once Again on Glenn Beck’s Crumbling Media Empire”, Reports The Daily Beast
“The axe fell once again on Glenn Beck’s crumbling media empire Thursday as employees in the New York and Washington offices of The
