PCI Ventures Into VR
PCI, a rapidly growing integrated marketing agency, has ventured into the world of virtual reality (VR), teaming up with production house Clean Cuts &

Up Close and Personal: Getting to Know Thomas Sanchez, Founder and CEO of Social Driver, Washington, D.C.
Capitol Communicator is running a series featuring in-depth profiles of communicators in the mid-Atlantic. In this “Up Close and Personal” profile, we

Washington Post Offers News-Related Illustrations for Readers to Enhance Messages
The Washington Post now offers news-related illustrations for readers to visually enhance their messages directly within an iMessage chat and on Viber. According

Ted Ward, GEICO, Named One of 10 Ad Age’s Power Players
Ted Ward, vice president of marketing for Chevy Chase-based GEICO, has been named one of 10 Ad Age’s Power Players. According to

“NFL Ratings Plunge May Doom Traditional TV”, Reports Washington Post
Football, “America’s biggest prime-time powerhouse, has been thrust into a crisis this fall, with dwindling ratings sparking questions over whether it can

Discovery Communications Makes Major Investment in Digital Content to Reach Mobile Viewers
Discovery Communications, which owns networks like the Discovery Channel and Animal Planet, became the latest TV company to invest in digital content in an

Cade Martin Photographs Sudden Savant for Southwest Airlines’ Magazine
Derek Amato was a sudden savant. He dove into the shallow end of a pool at a party and after being diagnosed with a

“TRESPASS – Because Innovators Never Ask Permission” is Theme of ADWKDC 2016
We live in a world full of proverbial No Trespassing signs, states AAF DC, “prohibiting us from exploring the adjacent possible at every turn.

“GlobalSign screw-up cancels top websites’ HTTPS certificates”, Reports The Register
Many websites had their HTTPS certificates incorrectly scrapped, meaning that for some people their browsers no longer trust websites and refuse or are reluctant

Media Update: Advertising to See Largest Increase in Spending in Six Years, Reports Ad Age
Magna expects 2016 to see the largest increase in United States ad spending in six years, reports Ad Age, which added that the IPG

New Brady Campaign PSA Designed to Inspire Americans to “Do Something” to Stop Gun Violence
A new public service announcement from the Brady Campaign to Prevent Gun Violence and creative firm Brand-Aid, which you can see below, takes

Streetsense Acquires Delucchi Plus
Streetsense, a brokerage, architecture and creative strategy firm focused on the retail and restaurant industry, is adding marketing and communications to its repertoire with

Kat Friedman Joins Crosby as Senior Vice President in Agency’s D.C. Office
Crosby Marketing Communications announced the appointment of Kat Friedman as Senior Vice President in the firm’s growing Washington, D.C., office. She will

AAF DC’s ADWKDC Starts Saturday
ADWKDC, which runs from October 15 – 21, is designed for advertising, marketing and communications professionals. And, attendees will be from every level in branding,

Magazine Readership on Rise
Average magazine audiences have picked up more than nine percent in the last year, according to the latest Brand Audience Report from industry metric

