AAF DC taps January Third for 2022 DC American Advertising Awards Show creative campaign
AAF DC has tapped creative agency January Third to develop the creative campaign for the 2022 DC American Advertising Awards show. DC agencies, brands, independent creators and students can submit…
Karen Kennedy, “advertising pioneer” who headed KSK Communications, dies at 79
Karen. S Kennedy, who headed KSK Communications and managed the Vienna-based agency for 18 years, died on December 26 of complications from Myelodysplastic…
Actor/Musician/Activist Corey Feldman selects the C-360 Agency for public relations services
Iconic actor/musician/activist Corey Feldman (The Goonies, The Lost Boys, Stand By Me) has selected Baltimore’s the C-360 Agency for public…
Happy Holidays and Year in Review
Capitol Communicator wishes our readers, sponsors, advertisers and supporters a wonderful holiday. We will be taking a break for the holiday and return with…
Hybrid work success leads to Response Labs opening four new offices
Response Labs, the Digital CRM & Loyalty Marketing Agency, experienced steady growth over the past 18 months. 2022 was highlighted by the opening of…
Protiviti acquires R2i to expand digital services
Global consulting firm Protiviti has acquired digital experience agency R2integrated (R2i) to grow its digital transformation and customer experience offering to clients. R2i creates…
Pantone color of the year 2023: An animated red “vibrating with vim and vigor”
“I’m old school and still have my pantone swatch books and refer to them all the time,” says Juan Plaza, VP of Design…
Get the best out of your ad agency
By Ron Owens, Guest Columnist When I was an advertising director at Pitney Bowes, a Fortune 500 company, and wanted to get the best…
Marketers using fixed or output-based fees, not labor-based fees, with increasing frequency, according to an ANA study
Labor-based fees remain the dominant form of ad agency compensation, but marketers are using fixed, or output-based fees with increasing frequency, according…
Crosby takes ‘Best in Show’ at PRSA Best in Maryland Awards
Crosby Marketing Communications took top honors in the 2022 Public Relations Society of America’s (PRSA) Best in Maryland competition for its work with…
Dances With Films indie film festival selects C-360 Agency for public relations
The C-360 Agency in Baltimore has been selected by Dances With Films, promoted as the “defiantly independent film festival,” to provide public relations…
D.C.-area agency updates: LUNA+EISENLA, Prologue and Raffetto Herman Strategic Communications
On the tenth anniversary of the firm’s founding, LUNA+EISENLA announced an expansion of service offerings with additional executive-level team members to…
D.C.-area agency updates: SKDK, Glen Echo Group and Modus Create
Justin Goodman has joined SKDK’s DC Public Affairs practice as an Executive Vice President. He joins from U.S. Senate Majority Leader Chuck…
The C-360 Agency selected by Liberian Registry for fractional CMO+ communications services
The C-360 agency, a full-service integrated marketing and communications agency specializing in global marketing strategy, creative services, public relations, digital strategy, and…
Global agency Edelman launches hiring freeze and “strategic review”
Global agency Edelman has launched a “strategic review” of its workforce, as it closely monitors the global economic environment, reports PRWeek. “We continue to…
