PRSA’s Maryland Looking for Presenters for the 2015 Chesapeake Conference
PRSA’s Maryland chapter is looking for presenters for the 2015 Chesapeake Conference. Among the areas they would like to cover are: * Social media
R2integrated Acquires CatapultWorks, Silicon Valley’s Largest Integrated Marketing Services Agency
Baltimore-based R2integrated (r2i) has signed an acquisition agreement with CatapultWorks, Silicon Valley’s largest integrated marketing services agency. CatapultWorks brings over two decades
Leigh Freund Named President and CEO of NAI
The Network Advertising Initiative (NAI), which describes itself as the leading non-profit self-regulatory association dedicated to responsible data collection and its use
NBC Nightly News Ratings Up Since Brian Williams Was Suspended
So what happened to the ratings of NBC Nightly News following Brian Williams being suspended? Well, they are up, at least for now. According
Area Update: What’s Up in Richmond
The Richmond Chapter of the Public Relations Society of America installed its officers and board of directors for 2015. The officers include Rachel Beanland,
HZDG Acquires Canvas Co/work and Expands into Downtown D.C.
HZDG, an independent integrated creative agency with offices in Rockville, NYC and Baltimore, will expand its D.C. Metro presence through its acquisition of
D.C.-Area Updates: Williams Whittle Wins MRC Account, Gary Duke Joins Wild Blue Yonder, and Judy Hallet Named D.C. Filmmaker of the Month
Mattress Recycling Council (MRC) awarded its marketing account to Alexandria-based Williams Whittle in a competitive review. MRC was formed by the International Sleep
Smithsonian Magazine’s “Blood Relics” Article Features Photos By D.C.-Based Cade Martin
“Every April 14, on the hour of the assassination of Abraham Lincoln, the place where it happened is one of the loneliest historical sites
On the Move in DC: Jay Carney, Michael Robinson and John Jannarone
Former White House Press Secretary Jay Carney joins Amazon on Monday as senior vice president for Worldwide Corporate Affairs, reports Politico. The new position
LMO Wins Fifth Consecutive Best in Class From Interactive Media Awards
LMO Advertising, the largest advertising agency in metropolitan Washington, has been awarded Best in Class by the Interactive Media Awards™ for its work on
WTOP Restructures Sales Department; Adds In-House Promotions
WTOP and Federal News Radio restructured their sales department and promoted long-time National Sales Manager Jeffrey Wolinsky to Director of Federal and National
Ads That Empower Women Boost Sales, Reports Adweek
Marketing campaigns that empower women and girls rather than perpetuating stereotypes are proving to be hits with consumers and highly effective at generating sales,
News for PR Pros: Forbes Lists 12 “Useless” Public Relations Terms
“Here’s some breaking news,” states Robert Wynne on Forbes.com, “It’s time to think outside the box as we cross platform some
“Women in Tech” Redefines Meaning of Women in Technology
A group of women in the digital space, supported in part by D.C.-based Social Driver, has created a “Women in Tech” campaign
Analysis Finds PSAs Air in Strong Dayparts and in Top Markets
Connect360 Multimedia, a leading marketer of public service announcements (PSAs), announced the results of its annual analysis of the company’s tracked television and
