AAF DC Announces Leadership Team for 2017; Jodie Warren Named President
The American Advertising Federation DC Chapter (AAF DC), elected Jodie Warren of MDB Communications, pictured above, as its 2017 president. Danny Allen of Sensis was elected vice president, and Andy…
AAF Baltimore Seeking Nominations for Lifetime Achievement, Silver Medal and Crystal Prism Awards
Nominations are being accepted by the AAF Baltimore in three categories to honor individuals who have made significant contributions to the Baltimore advertising community.…
GKV Named Media Agency for Bridgestone Golf
Baltimore-based GKV has been named the media agency of record for Bridgestone Golf, which is taking on the category leader, Titleist Pro V1,…
Each Facebook User Worth About $14 in Ad Revenue
Each of Facebook’s 1.8 billion global users has been worth, on average, $14.17 to the social network in ad revenue for…
Facebook’s Users and Revenues Rising
Facebook’s latest strategy is to grow both user-generated and advertiser-created videos as it tries to get a firm foothold in this…
TEGNA Launches Premion
McLean, Va-based TEGNA Inc. launched Premion which, states a release, is “a first-in-market advertising services platform that offers local and regional…
Visit Baltimore Adds Three Personalities to “My BMore” Campaign
Visit Baltimore, the city’s official sales and marketing organization, announced the addition of three new dynamic personalities to the “My BMore” campaign, a…
“Brand-Building Efforts Need a Lot of Work,” Writes Rance Crain, Head of Crain Communications and Editor-in-Chief of Ad Age
Brand-building efforts need a lot of work, judging from conversations I’ve had of late, writes Rance Crain, president of Crain Communications and…
Local Ad Revenues in the U.S. to Reach $148.8 Billion in 2017, Up from $145.2 Billion This Year, Forecasts BIA/Kelsey
In its new U.S. Local Advertising Forecast 2017, BIA/Kelsey projects total local advertising revenues in the U.S. to reach $148.8…
Vitamin Adds Next Step Design; GKV Named Agency of Record for AbsoluteCARE
Vitamin in Baltimore has been selected as agency of record for Next Step Design, a commercial foodservice consulting firm based in Annapolis. Vitamin has…
Rance Crain’s Rules for the Successful Entrepreneur – ADWKDC 2016 Opening Keynote
By Cary Hatch, CEO, MDB Communications The legendary president and editorial director of Crain Communications and Editor in Chief of Ad Age captivated attendees…
Nearly Half Ad Industry Employees Say They Suffer From Low Morale
“It’s been a tumultuous year for the advertising industry, and employees are feeling the fallout,” states a release from Campaign US. Today, continued…
Buzz in Baltimore: Lawsuit Filed Over Light City Baltimore; New Accounts at TBC; Mindgrub Named an Innovator
The Baltimore Office of Promotion & the Arts has filed a lawsuit against the Baltimore couple connected with the Light City Baltimore festival and…
Ted Ward, GEICO, Named One of 10 Ad Age’s Power Players
Ted Ward, vice president of marketing for Chevy Chase-based GEICO, has been named one of 10 Ad Age’s Power Players. According to…
“TRESPASS – Because Innovators Never Ask Permission” is Theme of ADWKDC 2016
We live in a world full of proverbial No Trespassing signs, states AAF DC, “prohibiting us from exploring the adjacent possible at every turn.…
