
D.C. Area-Based U.Group Expands into Midwest
D.C. area-based U.Group, is expanding into the Midwest with plans to locate in Indianapolis’ Northside neighborhood. According to a release, the company aims to hire 12 people…
Nation’s Two Largest Auto Industry Associations Partner With Grafik To Launch The Alliance For Automotive Innovation
The combination of the nation’s two largest auto industry associations, Global Automakers and The Alliance of Automobile Manufacturers, has resulted in the new…

Baltimore Office for Beyond Spots & Dots; Atkinson Strategic Communications Launched; Havas Helia Adds Hoffman
After securing two Maryland Department of Health accounts, Pittsburgh-based Beyond Spots & Dots announced the opening of a Baltimore office at the 23rd…

Yes& Helps ACLU Fight for Civil Rights
The American Civil Liberties Union of Virginia selected Yes& to provide a communications audit—helping the civil rights and free speech organization prioritize…

Sierra Nevada Brewing Company Adds Admirable Devil to 2020 Ad Duties
Sierra Nevada Brewing Co., has assigned advertising duties to Admirable Devil after a competitive pitch lead by the in-house marketing team. The Washington,…

The End of Mr. Peanut is the End of an Era
SPOILER ALERT: In an advertisement for Planters that will air during the upcoming Super Bowl, Mr. Peanut dies while saving actor Wesley Snipes and…

D.C.-Area Updates: OUTFRONT Media, Triblio and Three Seas
OUTFRONT Media Inc. reports it has been awarded a long-term advertising contract by the Washington Metropolitan Area Transit Authority (“WMATA”). The move, states…

Weiss PR Now Pugh & Tiller PR; Jacobs Named President of Bonnie Heneson Communications
Mid-Atlantic-based public relations firm Weiss PR, Inc., is changing its name to Pugh & Tiller PR, LLC and relocating its headquarters from…

Measuring ROI: The Dance of Digital Marketing (Part 2)
By Pieter Bickford, Marketing Executive, HighRock “Traditional marketing” doesn’t exist anymore, at least not in the way we’ve always talked about it.…

Why Williams Whittle Chose to Be Specialists in Nonprofits
By Rob Whittle, CEO, Williams Whittle In 2012, toward the end of the Great Recession, I made the decision to restructure the entire agency…

MDB Announces Online Launch of “Roy Rogers’ General Store®”
MDB Communications announced the launch of the RoyRogersGeneralStore.com, an online store featuring a variety of merchandise boasting the legendary quick-service brand’s…

D.C. Updates: American Humane, Stagwell Group and Purple Strategies
American Humane named Laura Sheehan as Director, National Communications. According to a release, Sheehan is a seasoned public affairs expert with a 20-plus…

Maryland News from Mindgrub, Maryland Insurance Administration, MGH, Maryland Marketing Partnership and Van Eperen
Mindgrub added Sarah Quackenbush as vice president of client development and John Rainey as engagement director. Quackenbush spent 17 years in advertising prior to…

Measuring ROI: The Digital Media Dance (Part 1)
By Anna Strickler, Marketing Associate, HighRock Success is More Than Analytics When it comes to digital marketing, tracking your success can be a complicated…

PRSA Maryland Re-elects Lisa Coster President, Announces 2020 Board of Directors
The Public Relations Society of America Maryland Chapter announces Lisa Brusio Coster, president of Coster Communications, has been re-elected president of the chapter’…

