Don Baer, Former Burson-Marsteller CEO, Joins Brunswick Group in D.C.
Former Burson-Marsteller CEO Don Baer joined Brunswick Group in D.C. as senior partner, reports O’Dwyer’s. He led the WPP unit
Super Bowl Ads: Are they Worth the Price Given the High Cost and Drop in Viewers?
An annual question advertisers ask is whether Super Bowl ads are worth the money. Obviously, the answer depends on the product and the ability
New PR Venture Says it will Deliver “Fast, Efficient Access to the Brainpower of Senior Strategists”
WORKSHOP Washington, a new public affairs and communications venture that, states a release, “delivers fast, efficient access to the brainpower of senior strategists, has
What’s in a Name
Capitol Communicator is running an industry commentary series by Dennis Goris, president and creative director at Goris Communications. You can find more Brand Creep
Retired ABC7 News Reporter and Anchor Greta Kreuz Dies from Lung Cancer
Retired ABC7 News reporter and anchor Greta Kreuz died Saturday in Washington after an eight-year battle with lung cancer. Kreuz joined D.C.
Facebook to Enable Advertisers to Block Ads Near Inappropriate Newsfeed Topics
Facebook is working on an initiative that will enable advertisers and agencies to exclude their ads from running next to or near topics in
TEGNA Acquires Locked On Podcast Network
TEGNA, based in Tysons, VA, acquired Locked On Podcast Network , described in a release as “the leading and innovative podcast network for local sports.
2020 “Reshaped How Organizations Conduct Their Marketing”, States New CMI Report
Content Marketing Institute (CMI) released its 11th annual B2C content marketing research report, which includes insights into how content marketers have adapted since the
WWPR Announces 2021 Board of Directors, Names Christina Francisco President
Washington Women in Public Relations announced its 2021 WWPR Board of Directors and named Christina Francisco, above, president. According to WWPR, with these women
Marty Baron, Executive Editor of The Washington Post, to Retire on Feb. 28
Marty Baron, the executive editor of The Washington Post who led the newsroom to 10 Pulitzer Prizes, will retire on Feb. 28. “The experience
D.C.-Area Agency Updates: Weber Shandwick, Whereoware and Susan Davis International
Weber Shandwick adds Chris Harris as Vice President, Public Affairs and Social Impact. Most recently, Harris, above, served as Senate Communications Director & Senior
AAF DC Announces Leadership Team for 2021-2022; Jodie Warren Named President
The American Advertising Federation DC Chapter (AAF DC) announced its officers and directors for 2021-2022. AAF DC elected Jodie Warren of Yes&
January 6 Exposed Problems that will Impact Ad Industry for Years, States 4As
By Alison Pepper The election highlighted what many Americans already understood: we are a deeply divided nation, and that’s not changing anytime soon.
Communicators Comment on Biden-Harris Administration
Inauguration Day Sunrise Photo by Geoff Livingston Capitol Communicator heard from a number of communicators who provided their thoughts about the new administration. Here’
Lawsuit Claims DDB Chicago “Exploited” a Minority-Owned Agency in Winning $4 Billion Army Contract
DDB Chicago “exploited” a minority-owned agency in a “classic bait and switch” in its successful effort to win a $4 billion U.S.
