
Instagram May Be Worth More Than $100 Billion
Facebook Inc.’s Instagram is estimated to be worth more than $100 billion, if it were a stand-alone company, marking a 100-fold return for the app purchased in…
Survey Finds 40% Deleted Social Media Accounts Due to Privacy Concerns
There is a serious lack of trust in social media such as Facebook and Twitter and consumers expect brands that advertise on such platforms…

BRINKdown Episode 5: The Value of Passionate Hires
BRINK is a creative digital agency who believes there is a lot of waste among marketing and communications agencies: waste in time, resources and…
Lovely Monsters: The Chaser of Storms
Clouds come floating into my life, no longer to carry rain or usher storm, but to add color to my sunset sky. – Rabindranath Tagore…

BRANDS in #ALLCAPS
Love is in the air in the #DMV! Yes, nothing brings people together more than a championship sports team. This was on full display…

Advertisers Looking for Alternatives to Google, Facebook
Some 71% of marketers are seeking alternatives to advertising online with Facebook and Google as they become more concerned with how the two control…

DC Truth Initiative’s National Opioid Addiction Prevention Ads Meant to ‘Shock the Conscious’
A construction worker deliberately slams a door on his arm. Another young man grabs a hammer, takes three breaths and brings it down on…

Millennial Report Points to Promotions as Key Factor in Retention
A new study from Visier, a recognized leader in people analytics and planning, illustrates the power of management titles, promotions, and internal job hopping…

Three DC Area Creatives Featured in Digiday’s Changemakers for 2018
One thing that never gets old in media and marketing, according to Digiday, is the desire to rethink the status quo, challenge conventional wisdom…

Privacy Issues Heat Up Tensions Between Apple and Facebook
Chief executive Tim Cook is positioning Apple as the face of “responsible tech.” After taking some verbal shots at Facebook, NBC News reports, Apple…

Spotting Trends for Communicators in Latest ‘State of the Internet’ Report
By Jeffrey A. Davis, APR Mary Meeker’s annual report on the state of the internet is here – all 294 slides – and as usual…

A Single Minute on the Internet: Infographic Captures High Traffic Numbers
People in the U.S. use an average of nearly 2.658 million gigabytes of Internet data every minute, but on what? Data visualization…

Greater Washington Board of Trade Launches ‘Smart Region Movement’
The Greater Washington Board of Trade (GWBOT) announced its Smart Region Movement to identify, explore, deploy and expand Smart City concepts, technologies and partnerships…

Amazon’s HQ2: A Reset Button for the Region
Greater Washington residents today live in one of the world’s greatest regions. For the first time in two decades, the Capitals are in…

Pew Reports 45% of Teens Say Online Use is “Near Constant,” Fewer on Facebook
Until recently, Facebook had dominated the social media landscape among America’s youth – but it is no longer the most popular online platform among…

