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Publishers Open Data Toolkits to Advertisers

Publishers Open Data Toolkits to Advertisers

As publishers grapple with how to best make use of the troves of audience data at their disposal, a growing number are handing brands the keys to in-house data and artificial intelligence tools that could change the way ads and sponsored content are sold, according to...

Videology Filing for Bankruptcy

Videology Filing for Bankruptcy

Videology, the software provider for converged TV and video advertising founded in 2007 by Baltimore’s Scott Ferber, also the co-founder of advertising.com, is filing for chapter 11 bankruptcy protection. Concurrent with the filing, according to a press release,...

Publishers Open Data Toolkits to Advertisers

Publishers Open Data Toolkits to Advertisers

As publishers grapple with how to best make use of the troves of audience data at their disposal, a growing number are handing brands the keys to in-house data and artificial intelligence tools that could change the way ads and sponsored content are sold, according to...

Videology Filing for Bankruptcy

Videology Filing for Bankruptcy

Videology, the software provider for converged TV and video advertising founded in 2007 by Baltimore’s Scott Ferber, also the co-founder of advertising.com, is filing for chapter 11 bankruptcy protection. Concurrent with the filing, according to a press release,...

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