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Home » Despite Claims of ‘Fake News,’ the New York Times and the Washington Post Keep Breaking Traffic Records, Reports Adweek

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Despite Claims of ‘Fake News,’ the New York Times and the Washington Post Keep Breaking Traffic Records, Reports Adweek

by | May 23, 2017

When the New York Times published a piece about a memo from former FBI Director James Comey that claimed President Trump asked Comey to shut down an investigation into his (now former) national security adviser, Michael Flynn, that one post, stated the New York Times, received 4.5 million pageviews on the paper’s platforms in just under 24 hours after publication, and an additional 1.6 million views off its platform due to apps like Apple News.

According to Adweek, while the Washington Post “doesn’t release metrics for individual stories, the paper was able to confirm that their piece on the leaked intel to Russian officials from President Trump himself was their most popular story on Monday and Tuesday (of the week the story broke); the piece even saw more concurrent readers than David Fahrenthold’s October bombshell on the Access Hollywood tape. Post reporters tweeted that the Russian story had over 100,000 concurrent views, much like the Times’ story the previous day.

““In an odd way, the Trump administration has been the media’s friend,” said Rick Edmonds, Poynter’s media business analyst. “He’s so restless and impulsive, and he wants to dominate the news cycle.”

“Edmonds said both the Times and the Post have seen successive quarters of digital subscription growth, which shows “that there’s a premium for aggressive reporting.””

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Capitol Communicator

Capitol Communicator is a unique online and offline resource for Mid-Atlantic advertising, marketing, public relations, digital and media communications professionals. The e-magazine, e-newsletters and events bring together communications professionals, fostering community and providing important information; news; trends; education; and opportunities for networking, career enhancement, business exchange and showcasing great work. Visit www.capitolcommunicator.com to learn more.

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